Author: Eline Goethals, The School for Moral Ambition The tobacco industry’s products kill 7 million people annually while generating $880 billion in revenue—more than Google, Meta, and Apple combined. Despite decades of tobacco control progress, the industry is adapting faster than regulations can evolve, pivoting to new nicotine products while
Media Contact: Megan Manning manningm@ash.org Tobacco Endgame Policies Work and Do Not Harm the Economy Statement from Laurent Huber, Executive Director of Action on Smoking and Health February 3, 2026 Laws prohibiting the sale of commercial tobacco products in Beverly Hills and Manhattan Beach, California have been in place for
ASH’s work is based on the principle that the actions of the tobacco industry – producing, marketing, and selling addictive products that kill when use as intended – violate human rights, for example the right to health. As such, ASH focuses on 4 key areas of work: (1) Phasing out the
By: Chris Bostic, ASH Policy Director Some rays of light in a cloudy world: “Grant me the serenity to accept the things I cannot change, The courage to change the things I can, And the wisdom to know the difference.” These lines are a personal mantra and emotional survival tool.
The Eleventh Conference of the Parties (COP11) of the WHO Framework Convention on Tobacco Control (FCTC) adopted a series of key Decisions including FCTC/COP11(5) Forward-looking tobacco control measures (in relation to Article 2.1 of the WHO FCTC). ASH is a proud supporter of this Decision adopted by the COP, the
Media Contact: Megan Manning manningm@ash.org (202) 390 – 9513 Nations Advance Global Health at WHO Tobacco Treaty Negotiations Decisions on Liability, Environment and Forward-Looking Measures Blaze a Path towards Endgame GENEVA, SWITZERLAND – NOVEMBER 22, 2025 – Action on Smoking and Health (ASH) led an esteemed delegation to the 11th Conference of
November 22, 2025 – The theme of COP 11 was “Uniting Generations for a Tobacco-Free Future;” a theme which turned out to be an apt indicator of the progress that was made. Article 2.1- Forward Looking Measures In advance of the COP, an Expert Group met and drafted a report
November 21, 2025 – Throughout the opening statements by the Parties at the COP Plenary on Day 1, government delegations were consistent in congratulating the President of the Convention, and then they would go through the various articles to which they claimed compliance. It was so very striking how minimal
November 20, 2025 – As predicted in the Day 3 blog, debate about the Article 2.1 Expert Group report and decision on Forward Looking Measures (also known as tobacco endgame) soaked up time until the end of the day. These measures are broadly grouped under four domains: tobacco supply, institutional structure/market,
November 19, 2025 – The third day of COP11 had mixed outcomes. Agenda items included making UN campuses nicotine and aerosol free, Article 18 on the Environment, and Article 19 on Liability as well as Article 2.1 Forward-Looking Measures (FLMs) – all ASH priorities. Article 19 on Liability was a
November 18, 2025 – Today the COP shifted in high gear and began debating substantive issues. First on the docket is Article 2.1, Forward-Looking Measures (FLMs). ASH has taken a lead on this issue for the civil society community for one important reason – the report on FLMs that the
November 17, 2025 – Greetings from Geneva and the 11th Conference of the Parties (COP) of the WHO Framework Convention on Tobacco Control. The COP officially began today, but of course a lot of the work is done before the first gavel falls. The day began with a civil society
Across the United States, more and more communities are taking action to protect their residents from the deadly, manipulative tactics of the tobacco industry. What was once considered an ambitious vision—the tobacco endgame—is rapidly becoming a reality at the local level. In Massachusetts, 19 towns (as of November 5, 2025)
On July 14, 2025, I had the pleasure of joining local advocates at the hearing of the Joint Committee on Public Health at the Massachusetts Statehouse. On the docket: a state Nicotine-Free Generation law (House version; Senate version). The bill would prohibit the sale of [certain – House version] tobacco
June 25, 2025 – Just before the World Conference on Tobacco Control began in Dublin, Ireland, ASH hosted the 2025 Global Tobacco Endgame Summit. With approximately 150 attendees, including representatives from governments, intergovernmental agencies, academia and advocacy groups, and over 25 speakers, the Global Summit was intended to inform the
Media Contact: Megan Manning manningm@ash.org Statement from Laurent Huber, Executive Director of Action on Smoking and Health January 15, 2025 Action on Smoking and Health welcomes the Biden administration’s proposed rule to reduce nicotine in cigarettes to nonaddictive levels. Nearly half a million people in the U.S. die each year
The magnitude of the tobacco problem is extremely obvious, and the solutions to address this problem should be simple. The health harm is clear: tobacco is responsible for more than 8 million deaths per year. The environmental impact is also significant as every year the tobacco industry costs the world
ASH’s work is based on the principle that the actions of the tobacco industry – producing, marketing, and selling addictive products that kill when use as intended – violate human rights, for example the right to health. As such, ASH focuses on 4 key areas of work: (1) Phasing out the
On Tuesday, December 10, 2024, the Food and Drug Administration (FDA) took the first step toward a new rule forcing the tobacco industry to reduce nicotine in cigarettes to non-addictive levels, by submitting the rule to the Office of Management and Budget (OMB) in the waning days of the Biden
ASH launched the Tobacco Endgame Policy and Advocacy Training Course in collaboration with the Johns Hopkins University Institute for Global Tobacco Control in August 2023. This free virtual training course is specifically designed to educate participants on topics surrounding the growing momentum toward phasing out the sale of commercial tobacco
Welcome to Plastic-Free July. As the northern hemisphere heads to the beach or the mountains for well-deserved R&R, Plastic-Free July is a reminder that the plastic pollution crisis is only getting worse and we have it in our power to make small decisions that, multiplied by many millions, can have
June 5th is World Environment Day. One might well ask – “Why is ASH marking this day? It’s an anti-tobacco group?” The number one source of global pollution – and the number one source of plastic pollution – is cigarette filters. Getting rid of them would go a long way
Yellowing teeth. Wrinkling skin. A dry as hell cough. We’ve all seen the ads showing the dangers of smoking cigarettes. In middle school, our teachers would pass out red ribbons and “D.A.R.E.” us to be drug free. “Just Say NO” still lingers in my brain all of these years later.
Media Contact: Megan Manning ManningM@ash.org (202) 390 – 9513 Massachusetts Supreme Judicial Court Upholds Tobacco-Free Generation Law Brookline has banned the sale of tobacco to anyone born this century WASHINGTON, DC – MARCH 8, 2024 – In a decision that is likely to spur similar laws in other towns, the
The Tenth Conference of the Parties (COP 10) of the WHO Framework Convention on Tobacco Control (FCTC) adopted a series of key Decisions including a decision entitled “Forward-looking tobacco control measures (in relation to Article 2.1 of the WHO FCTC)” that addresses innovative policies aimed at ending the tobacco epidemic.
