For one minute, think about a time you were sick. Or think about a time when your child, your partner, or your friend was sick. Can you remember how that made you feel?

Well that’s what the tobacco industry does: they make most of their customers sick.

When you’re sick little else matters. We know that your health comes first, and everything else follows.

That’s why the actions of the tobacco industry are particularly horrific. They know that by selling tobacco products, half of their customers will die! And, for each person we lose due to smoking, at least 30 more people will live with a serious smoking-related illness.

The good news is, with your support, we can work to phase out the sale of commercial tobacco products, helping more people live healthy lives. And, to ensure your donation can work even harder this year, a group of generous ASH supporters have pledged to match dollar for dollar every contribution up to $35,000 received between now and December 15, 2020, doubling the impact of your gift.