World No Tobacco Day 2026 arrives at a pivotal moment for global public health. This year’s theme — “Unmasking the appeal – countering nicotine and tobacco addiction” — recognizes a troubling reality: the tobacco and nicotine industry has not abandoned its business model of addiction. It has modernized it. Tobacco and nicotine companies employ candy
By: Chris Bostic, ASH Policy Director Some rays of light in a cloudy world: “Grant me the serenity to accept the things I cannot change, The courage to change the things I can, And the wisdom to know the difference.” These lines are a personal mantra and emotional survival tool.
Across the United States, more and more communities are taking action to protect their residents from the deadly, manipulative tactics of the tobacco industry. What was once considered an ambitious vision—the tobacco endgame—is rapidly becoming a reality at the local level. In Massachusetts, 19 towns (as of November 5, 2025)
