Endgame Training Course

Search
Close this search box.
Search
Close this search box.

Paths To Zero

Tobacco corporations are held criminally liable for the harm they cause.

Scales

Options:

  • A US state attorney general opens a criminal case against a tobacco company
  • A foreign government opens a criminal case against a tobacco company
  • International jurisprudence

Tobacco products/cigarettes no longer sold as a consumer good in stores.

Sale of Cigs

Options:

  • No sales of tobacco products
  • A progressive ban on sales of tobacco products (Tobacco-Free Generation Concept)
  • Very limited, state controlled licensing of sales of tobacco products

Continue current tobacco control best practices via global mechanisms.

Supporting:

  • Accelerate the implementation of evidence-based measures outlined in the WHO Framework Convention on Tobacco Control (FCTC) to reduce supply and demand, including taxation, smoke-free air policies, plain-standardized packaging/ pictorial health warnings, advertising bans, flavoring bans, cessation assistance, public education, and mass media campaigns
  • Monitor progress towards tobacco related goals and targets in the UN Sustainable Development Goals, The UN High Level Meeting on NCDs, and the UN NCD Global Action Plan
  • For those who can’t quit, monitor efficacy of Alternative Nicotine delivery mechanisms (ANDs) as a quitting tool with the aim of eliminating the use of traditional combustible cigarettes while also monitoring impact of ANDs on nicotine initiation

PATHS TO